More Than Pink

These photographs are from The Scar Project by David Jay

It has always seemed strange to me that after billions of dollars have been spent, we have not conquered  cancer.  Like some of the comments in the documentary trailer below, I have been concerned about how effective the pink ribbon campaign has been.  Donations aside (without downplaying their significance), it only serves to create heaps of useless pink themed waste.  

Aren't the statistics frightening enough to keep us 'aware' of breast cancer and donating freely without gimmicks?  If nothing else we have to admit we barely understand how the funds raised from this campaign are managed.

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